Advertising and Marketing

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  Puerto Rico advertising industry faces challenges after Hurricane María

  Presentation on storm's economic impact on demand to be held Oct. 26

  • Posted October 20, 2017
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  Hurricane strong creatives; the industry weathers the storm

  • Posted October 19, 2017
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  Ikea on Amazon? Furniture giant to use online retailers

  Ikea’s main focus “remains of course with our existing sales channels"

  • Posted October 10, 2017
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  Report: Google uncovers ads by Russian operatives

  The report said the company discovered the Russian presence by siphoning data from Twitter....

  • Posted October 9, 2017
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  Google drops first click free, loathed by many publishers

  Publishers will now be allowed to decide how many free articles they want to...

  • Posted October 2, 2017
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  Luis Fonsi and ‘Despacito’: new promoters of Puerto Rico as tourism destination

  Gov. Rosselló announces promotional campaign to steer potential tourists to SeePuertoRico.com

  • Posted August 15, 2017
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  Nielsen: ‘America’s Got Talent’ and America loves ‘GOT’

  Meanwhile, it was not a good week for Fox, which was totally shut out...

  • Posted August 8, 2017
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  Nielsen tries to quantify the Hulu, YouTube effect

  To give media companies, advertisers more insight

  • Posted July 25, 2017
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  Puerto Rico governor’s office denies partiality in ad contracts

  However, chief of staff confirms agency with most contracts worked with governor during political...

  • Posted July 18, 2017
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  Coca-Cola brings back name campaign by popular demand

  Will also feature professions as well as iconic locations in Puerto Rico

  • Posted July 2, 2017