Puerto Rico shipper Islandwide is moving to the cloud
SAN JUAN – The proliferation of showrooming, or the practice of visiting a brick-and-mortar retail store to examine products, only to buy the items online at a lower price, is the main reason Islandwide, Puerto Rico’s largest shipping company, is moving to the cloud.
After Hurricane Maria struck the island in September 2017, businesses had to take a new path.
“A lot of us reinvent ourselves with enthusiasm. We are in a transformation that is cultural and technological” Islandwide CEO Pedro J. Rosaly said in a recent company event.
The technological changes entail moving to the cloud to give continuity to the business in the event of a natural disaster. “Moving to the cloud will give us more resiliency,” he said.
Cloud computing refers to a process of sharing resources to optimize performance. It means using a network of computers to store and process information, rather than at a centralized and vulnerable location.
Moving to the cloud will allow the company to continue operations from any location. “Even if we move to another country, we will continue to operate without any hitch,” the executive said.
Islandwide, which is a full third-party logistics (3PL) company providing customized solutions for all functions in the supply chain, has been mostly a business-to-business firm. However, Rosaly said the practice of showrooming is producing changes in the industry.
“We are the link between businesses and their customers. But one of the things we are seeing, because industries are moving in that direction, is the business to consumer trend. So we want to capitalize on that,” he told Caribbean Business.
“In layman terms, you are going to be able to enter the cloud, request a service and the next Islandwide truck that passes will pick it up, provide confirmation and deliver. That is the direction we are headed,” Rosaly said, adding that a social media campaign will be launched next year.