Registry operator for .PR domain celebrates 30th anniversary
The service is ‘almost as old as the internet itself,’ says CEO of Gauss Research Lab’s tech partner, Afilias
SAN JUAN – Gauss Research Laboratory Inc., the registry operator for .PR, Puerto Rico’s top-level domain (TLD), and Afilias, its technology partner, proudly announced Thursday that the .PR domain turns 30 years old on Aug. 27.
“We are pleased to reach the milestone of 30 years of providing internet addresses that represent both the Puerto Rican people and public relations practitioners to the world. We are very proud of this achievement, which underscores our technology capabilities and our ability to contribute to the betterment of Puerto Rico. .PR will always be a key partner in Puerto Rico’s future,” the CEO of Gauss Research Laboratory, Oscar Moreno, said in an announcing release.
“We are fortunate to provide technology to support such a popular and growing TLD,” Afilias CEO Hal Lubsen added. “Thirty years on the internet makes .PR almost as old as the internet itself, and Oscar and his team have done an amazing job. We offer our sincere congratulations on this significant accomplishment.”
The .PR domain is home to thousands of sites, including leading Puerto Rican firms such as www.cb.pr, local sites for global brands like www.lincoln.com.pr, and public relations practices like www.clarity.pr. The domain joins several other “country code” TLDs in offering a special significance beyond a geo-designator (e.g., ME: Montenegro’s code marketed as a personal address; and .IO: Indian Ocean Territories, but popular as “input/output” for tech firms).
“Savvy public relations firms know that a .PR name enables them to quickly differentiate themselves from the millions of other agency types on the internet,” the companies said.
In addition to managing the TLD, Gauss Research Laboratory’s track record as a member of the Puerto Rican and global internet communities has been lauded. This week, .PR is hosting a capacity-building DNS workshop for its Caribbean neighbors in conjunction with LACTLD, an association of Latin American and Caribbean TLD managers.
.PR brought the entire global internet community to San Juan for ICANN29 in June 2007, as well as for ICANN61, in March 2018—the first major international event following Hurricane Maria. .PR has sponsored STEM classes (especially robotics and programming), the deaf community (Colegio San Gabriel FENAPUS), “Foros de NASA para Maestros K-12” (NASA Forums for K-12 Teachers) workshops for more than 500 teachers, among many other social responsibility events and activities. It also provides free names to government agencies ad dependencies.
The .PR TLD underwent a major technical upgrade in early 2018 when Afilias became its technology partner and enabled EPP (Extensible Provisioning Protocol) for registrars. EPP capability fully automates name creation and management, bringing .PR up to the global standard and opening the door for more registrars to offer it.
“Distribution has since grown over 50%. EPP joined DNSSEC (2005) and IPv6 (2006) to ensure that all .PR names run on a state-of-the-art registry system that has full redundancy and is more secure and reliable. This helps make it even more ‘hurricane proof,’ and assures .PR site managers that the names supporting their sites and email will be up and running no matter what the weather may bring. Local service to .PR names will be even faster in 2020, when an authoritative nameserver will be activated in Puerto Rico itself,” the companies said.
To help promote its 30-year anniversary, Puerto Rican organizations, PR firms and others interested in a .PR address will be able to take advantage of special pricing at participating registrars in August and September.
“Now is a prime opportunity to purchase a domain name for your company, mission or agency that sets you apart from your competitors,” the companies assured.
Moreno founded Río Piedras, Puerto Rico-based Gauss Research Laboratory to manage .PR as a solid registry providing Puerto Ricans with accessible services and tools and aiding in the development of a reliable IT community throughout the island while also serving as “the perfect Top Level Domain for those in the Public Relations Industry.”
Its partner, Afilias, is the world’s second-largest domain registry, with more than 20 million domain names under management in over 200 top-level domains. Afilias powers a wide variety of top-level domains, including TLDs for countries, cities, brands, communities and generic terms. Its specialized technology makes internet addresses more accessible and useful through a broad range of applications, including Internet domain registry services, managed DNS and mobile Web services.
Afilias is based near Philadelphia and has offices in Dublin, Toronto, New Delhi, Melbourne, California and Beijing. The company holds a Guinness World Records title for the “Largest migration of an internet top-level domain in a single transition” for its migration of the .au top-level domain in 2018.