All posts tagged "Marketing"
Puerto Rico’s marketing organization establishing analytics-based strategy
Discover Puerto Rico intends to bank on growing tourism trend
- Posted April 29, 2019
Puerto Rico destination marketing organization coordinates Google, TripAdvisor workshops
To be held around the island March 25-29
- Posted March 4, 2019
Travelocity reminds travelers Puerto Rico is open for tourism
Donates collaborative marketing campaign to change public perception of island after Hurricane Maria
- Posted January 18, 2018
Latin Media House to tread new ground with sales, marketing hire
SAN JUAN — Puerto Rican communications company Latin Media House (LMH) announced that Carlos J. Pérez has joined its team to serve as its chief sales officer, another step in its efforts to reinforce those departments and adapt...
- Posted November 21, 2016
The World is Mónica’s Oyster
Puig's team eyes Latin America for brand expansion
- Posted August 17, 2016
Olympics Marketers Go for the Gold
NEW YORK – Prepare to be inspired. After all, it’s Olympic ad time. Olympics marketers from Coca-Cola to Samsung are pulling out all the stops this summer, stuffing scores of athletes into ads and telling tearjerker stories....
- Posted July 16, 2016
FDA to Re-Evaluate Definition of ‘Healthy’
Could upend how a range of foods are marketed
- Posted May 10, 2016
Local Firms Launch Marketing Startup Accelerator
SAN JUAN — Advertising agency J. Walter Thompson (JWT) Puerto Rico and DuartePino, a local advisory firm, launched Wednesday INDY Marketing Growth Accelerator, which will select five startups or emerging businesses on the island for a six-month...
- Posted February 24, 2016
Coca-Cola Consolidates Marketing for Most well-known Drinks
NEW YORK – Coca-Cola, under pressure as consumers shift away from sugary drinks, is unveiling a new campaign that for the first time unites its most well-known slate of drinks under a single marketing theme. The company...
- Posted January 19, 2016
Toys R Us Closes Flagship Store: Ferris Wheel, T-Rex And All
NEW YORK – For decades, children visiting New York City savored one stop above all: a trip to the kind of toy store that existed only in their imagination. Now they’ll have to keep dreaming. The massive...
- Posted December 31, 2015